Jinke Zhaomushan Jinke Group Headquarters Project
Novum Design Award
WINNER
GOLDEN
Architectural Design Category
in
2023
Project Title
Jinke Zhaomushan Jinke Group Headquarters Project
Project Function
Hotel, Headquarters Office Towers, Retail Street
Project Location
China, Chongqing
Project Tags
Architecture
Office Name
Aedas
Team Members
Yaochun Wen, Kevin Wang
Office Link
Copyrights
Aedas
Project Description
“A company’s headquarters should be seen as an interconnected
ecosystem. Therefore, the design concept is
rooted in the idea of creating symbiosis among multiple environments –people, architecture, and city. The infrastructure should be built such that the three can
interact and thrive.”
Inspired by the mountainous region’s rising and falling topography, the massing of the headquarters takes the form of a rocky summit, symbolising Jinke’s strong and striving enterprising spirit. The glass curtain walls and aluminum plates create a shimmering gold facade.
The 150 m tall high-rise utilises a flexible layout that includes an atrium, a void and open stairwells, to ensure vertical interconnectivity. Ample communal areas including a sky garden, eco terrace, and community
office are created for socialising and leisure activities.
The podium design deviates from a conventional retail layout – forgoing enclosed pockets and 12-hour operations in favor of a dynamic entertainment arena, unencumbered by spatial and time constraints. The retreating podiums parallel the rows of winding hills and blend with the greenspace to blur the boundary between indoors and outdoors.
Project Link
Image Credits
Arch-Exist Photography
NDA230865
DESIGN SCORE: /100
94
GOLDEN
Novum Design Award Winner in
2023