Tianjin SCPG Incity

Located in the core area of Tianjin's traditional business circle, the Tianjin SCPG Incity is a commercial project in stock to be vitalized. After successfully refreshing a number of inventory commercial projects, PH Alpha Design once again joins hands with SCPG Group to participate in the overall planning and conceptual design of this project, and helps create the most beautiful urban living room display surface for it.

The project takes "business + tourism + culture" as the main line of planning, and realizes the integration of the old and the new in spatial organization, visual presentation, urban context and business layout through the method of fine definition of themes and multi-theme scenes, to create a commercial complex integrating four consumer experience scenes, namely Outdoor Pedestrian Street, Pocket Park, Traditional Box Mall and Roof Park, and to bring fresh and interesting one-stop shopping experience for tourists visiting Tianjin and local residents.

The architectural vocabulary is taken from old Tianjin classical elements such as arch and molding, and is displayed by modern materials, technology and commercially attractive design techniques, echoing the indoor t