Chongqing CIFI Group Yuelai Commercial Project
Novum Design Award
WINNER
GOLDEN
Architectural Design Category
in
2021
Project Title
Chongqing CIFI Group Yuelai Commercial Project
Project Function
Mixed-use Development
Project Location
Chongqing, China
Project Tags
Architecture
Office Name
PH Alpha Design LTD.
Team Members
Clive Chow, Ping Xu, Wenxin Song, Zeyu Yang, Yuzhan Cheng, Shengrong Zhao, Kinson Su, Rugang Ji
Office Link
Copyrights
PH Alpha Design
Project Description
Located in the center of the northern new area of Liangjiang New District in Chongqing, CIFI Group Yuelai Commercial Project is in the key junction port of “Belt and Road”. It is also the financial center in the upper reaches of the Yangtze River.
Based on the rich natural resources of the Mountain City - Chongqing and inspired by the rolling mountains, the project aspires to show the features of this city. The podium and the tower group form an architectural planning dimension relationship.
Centered on the transfer plaza, designers sets up an efficient TOD center square. Types of transportation are linked to each regional functional streamline so as to thread through city texture, achieve spatial connectivity as well as convenience and lead the development of the surrounding areas.
Taking the characteristics of Mountain City into consideration, the podium fully takes advantage of site height difference to maximize the effect of circulation and enhance the commercial value while satisfying the basic function. Landscape steps and corridors in the block are designed to create a retail street with multi-dimensional scene experience.
Project Link
Image Credits
PH Alpha Design
NDA210842
DESIGN SCORE: /100
95
GOLDEN
Novum Design Award Winner in
2021