Posten Norge

Copenhagen based photographer Soren Nielsen is specializing in visual branding and corporate photography. As a specialist, he has been assigned to implement Posten Norge's visual identity. Soren's primary focus has been vehicles in urban and natural landscapes, as well as large indoor environments.
Posten Norge's photography style is characterized by highlighting the red element in each image. This is achieved by minimalistic composition, which not only provides a clean backdrop but also provides a conceptual link to Posten Norge’s message of going great distances for their customers. Bring is owned by Posten Norge. The Bring photography style is only slightly different from Posten Norge’s, and co-branding takes place.
The images produced are part of Posten Norge and Bring’s Image Bank and are regularly being used to promote the values of the company.