URTH
Novum Design Award
WINNER
GOLDEN
Packing Design Category
in
2019
Project Title
URTH
Project Function
packing design
Project Location
Mexico City, Mexico
Project Tags
packing design, idinetity, branding
Office Name
Anagrama Studio
Team Members
Anagrama Studio
Office Link
Copyrights
Anagrama Studio
Project Description
Client
Urth is a brand of organic products committed to skin care, employing nutrients from the earth with the highest quality.
Objective
Develop a skin care brand representing the purity and quality of the ingredients that make up their products.
Solution
The brand stands out for its components that enhance the base values of Urth, from which the love for the earth stands out. We created printed packagings with patterns including green and brown tones arising from the abstraction of an ecosystem inspired by the gems of nature. One of these gems is Chaga, which is part of the ingredients in the products formula.
Project Link
Image Credits
Anagrama Studio
NDA190490
DESIGN SCORE: /100
95
GOLDEN
Novum Design Award Winner in
2019