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URTH

Novum Design Award
WINNER

GOLDEN

Packing Design Category

in

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2019

Project Title

URTH

Project Function

packing design

Project Location

Mexico City, Mexico

Project Tags

packing design, idinetity, branding

Office Name

Anagrama Studio

Team Members

Anagrama Studio

Office Link

Copyrights

Anagrama Studio

Project Description

Client
Urth is a brand of organic products committed to skin care, employing nutrients from the earth with the highest quality.

Objective
Develop a skin care brand representing the purity and quality of the ingredients that make up their products.

Solution
The brand stands out for its components that enhance the base values of Urth, from which the love for the earth stands out. We created printed packagings with patterns including green and brown tones arising from the abstraction of an ecosystem inspired by the gems of nature. One of these gems is Chaga, which is part of the ingredients in the products formula.

Project Link

Image Credits

Anagrama Studio

URTH
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NDA190490

DESIGN SCORE:      /100

95

GOLDEN

Novum Design Award Winner in

2019

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