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Museum of O 媄术馆

Novum Design Award
WINNER

GOLDEN

Digital Art and Graphic Design Category

in

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2019

Project Title

Museum of O 媄术馆

Project Function

Art, Exhibition

Project Location

Shanghai

Project Tags

Museum, Art, Identity, Branding, Key Visual, Logo

Office Name

Ruth Chao Studio

Team Members

Magdalene Lam, Jack Tai

Office Link

Copyrights

Ruth Chao Studio

Project Description

Museum of O is a contemporary art museum in Shanghai. Within it, the four exhibition spaces are painted in a unique colour of magenta, yellow, blue and grey. The logo design celebrates tradition, where the title of the exhibition are expressed in two symbolic, poetic characters, in a bold and striking size to add a contemporary touch. A unique geometric shape opens up a window into the world of art within. The logo design balances the past and present by remixing the lines of a modern typography with the inked, rounded corners of traditional calligraphy.

Project Link

Image Credits

Ruth Chao Studio

Museum of O 媄术馆
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NDA190320

DESIGN SCORE:      /100

92

GOLDEN

Novum Design Award Winner in

2019

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