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The Mariners' Bar

Novum Design Award
WINNER

GOLDEN

Digital Art and Graphic Design Category

in

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2019

Project Title

The Mariners' Bar

Project Function

Food and Beverage

Project Location

Hong Kong

Project Tags

Logo, Identity, Menu, Branding, Key Visual Design

Office Name

Ruth Chao Studio

Team Members

Magdalene Lam, Jack Tai

Office Link

Copyrights

Ruth Chao Studio

Project Description

Situated in a Hong Kong heritage hotel, the Mariners' Bar is a space for casual bites and fun get togethers. Drawing inspiration from its location in The Former Marine Headquarters, the logo is custom drawn with a marine direction, remixed with a vibrant energy. The snack menu takes form of a vintage postcard, using an illustration of the old harbour in Hong Kong set in the same era of the building establishment. The VI extends to the food wrapping paper, in which nautical graphics and sayings were hand-drawn to create an eclectic brand telling a nautical story with a modern touch.

Project Link

Image Credits

Ruth Chao Studio

The Mariners' Bar
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NDA190289

DESIGN SCORE:      /100

91

GOLDEN

Novum Design Award Winner in

2019

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