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Catssup

Novum Design Award
WINNER

SILVER

Digital Art and Graphic Design Category

in

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2019

Project Title

Catssup

Project Function

Logo Design

Project Location

Hong Kong

Project Tags

Logo

Office Name

Studio Ryte

Team Members

Studio Ryte

Office Link

Copyrights

Studio Ryte

Project Description

CATSSUP is a space-saving and easy-to-install cat furniture system that easily integrates into your home without the bulkiness of a traditional cat tree.

Brand
The name of the brand is combined with two words, cat & up. The brand aims to provide simple and intuitive products to the cats to explore vertical space without sacrificing the owner's living space.

Approach
CATSSUP logo is a fusion of the word 'UP' and the contour of a cat. Visually presenting the aesthetic approach of their products through simple and curved strokes.

Symbol
The letter U formed a pair of cat ears & two arrows simultaneously and the letter P is depicting the tail of a cat.

Project Link

Image Credits

Studio Ryte

Catssup
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NDA190002

DESIGN SCORE:      /100

88

SILVER

Novum Design Award Winner in

2019

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