Digital Art and Graphic Design Category
in
2019
Project Title
Museum of O 媄术馆
Project Function
Art, Exhibition
Project Location
Shanghai
Project Tags
Museum, Art, Identity, Branding, Key Visual, Logo
Office Name
Ruth Chao Studio
Team Members
Magdalene Lam, Jack Tai
Office Link
Copyrights
Ruth Chao Studio
Project Description
Museum of O is a contemporary art museum in Shanghai. Within it, the four exhibition spaces are painted in a unique colour of magenta, yellow, blue and grey. The logo design celebrates tradition, where the title of the exhibition are expressed in two symbolic, poetic characters, in a bold and striking size to add a contemporary touch. A unique geometric shape opens up a window into the world of art within. The logo design balances the past and present by remixing the lines of a modern typography with the inked, rounded corners of traditional calligraphy.
Project Link
Image Credits
Ruth Chao Studio
NDA190320
DESIGN SCORE: /100
92
GOLDEN
Novum Design Award Winner in
2019
Congratulations!
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