Orga Kiddy

Novum Design Award
WINNER

Packing Design Category

in

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Project Title

Orga Kiddy

Project Function

Supplementary food for children

Project Location

中国, 北京

Project Tags

Packing Design Category

Office Name

Coree Shanghai Co.,Ltd-Beijing

Team Members

CHOI SEUNGKOOK、WANG YAO、PAN DAWEI、ZHENG YUE

Office Link

Copyrights

Beijing MEDI' CARE Co.,Ltd

Project Description

Over the past 30 years, as a brand that strives for providing the best nutrition and healthcare for children, Ofmom has been developing products and services with the heart of a mother, ‘giving the best things to our children’. Orga Kiddy, an affiliated brand of Ofmom family, aims to build a world-class children's snack food brand. Based on Ofmom’s nutritional philosophy, it uses raw materials grown in Korea to enhance the child’s ‘immunity’ and ‘vitality’ with the healthy and pure taste of nature.
In the product packaging design, images of animals familiar with children such as elephants, giraffes, tigers, and pandas are expressed in illustrations at the child's eye level to give consumers a sense of friendliness. It also reflects the values ​​of Ofmom, which actively advocates for safe ingredients and healthy living as well as natural environment protection and wildlife protection.

Project Link

Image Credits

Coree Shanghai Co.,Ltd-Beijing

Orga Kiddy
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91110105061

DESIGN SCORE:      /100

Novum Design Award Winner in