Orga Kiddy
Novum Design Award
WINNER
Packing Design Category
in

Project Title
Orga Kiddy
Project Function
Supplementary food for children
Project Location
中国, 北京
Project Tags
Packing Design Category
Office Name
Coree Shanghai Co.,Ltd-Beijing
Team Members
CHOI SEUNGKOOK、WANG YAO、PAN DAWEI、ZHENG YUE
Office Link
Copyrights
Beijing MEDI' CARE Co.,Ltd
Project Description
Over the past 30 years, as a brand that strives for providing the best nutrition and healthcare for children, Ofmom has been developing products and services with the heart of a mother, ‘giving the best things to our children’. Orga Kiddy, an affiliated brand of Ofmom family, aims to build a world-class children's snack food brand. Based on Ofmom’s nutritional philosophy, it uses raw materials grown in Korea to enhance the child’s ‘immunity’ and ‘vitality’ with the healthy and pure taste of nature.
In the product packaging design, images of animals familiar with children such as elephants, giraffes, tigers, and pandas are expressed in illustrations at the child's eye level to give consumers a sense of friendliness. It also reflects the values of Ofmom, which actively advocates for safe ingredients and healthy living as well as natural environment protection and wildlife protection.
Project Link
Image Credits
Coree Shanghai Co.,Ltd-Beijing







91110105061
DESIGN SCORE: /100
Novum Design Award Winner in