New Charm, The One of Sky

Novum Design Award

Digital Art and Graphic Design Category



Project Title

New Charm, The One of Sky

Project Function

Brand Communication

Project Location

Kaohsiung , Taiwan

Project Tags

Graphic Design

Office Name

THAT'S RIGHT Planning Consulting Co., Ltd.

Team Members


Office Link


THAT'S RIGHT Planning Consulting Co., Ltd.

Project Description

The residential building was designed by Richard Meier, the master of white architecture, and renowned interior designer Yabu Pushelberg. In response to the bustling era nowadays, the white building is the medium to reflect the relationship between space, dimension, and aesthetics of light and shadow. With a great amount of glass panels on the facades and use of windows, each unit enjoys three-sided natural lighting and decent ventilation. The building can thus interact beautifully with the urban environment and natural landscape.

The south side of the building site is surrounded by the river, while the main roads around bring in the vitality to the space. Rivers are the cradles of nature, greenery, civilization and culture. On the other hand, connections of roads and rivers symbolize resources, prosperity, wealth and popularity. People of all kinds look for an exquisite taste of life in this building. Thus, with “日“ and “匯” as its name, they each symbolizes “the high-rise sun” and “the confluence.”

Thus, the design of the Logo and advertisement emphasize this spirit. With elements of a city and an architecture, the simple and modern visual identity design is created.

Project Link

Image Credits

THAT'S RIGHT Planning Consulting Co., Ltd.

New Charm, The One of Sky


DESIGN SCORE:      /100

Novum Design Award Winner in


This amazing Design has an opportunity to recieve the Most Popular Design of the Year Award 2021. For participate public voting press the facebook like button below once between 15.08.2021. - 15.09.2021. 15:00 UTC+1. In every category, the most liked Design will win the the Most Popular Design of the Year Award. Feel free to share this page with your family, friends, colleagues, customers and design lovers! Announcement of the results: 15.09.2021. 20:00 UTC+1

Registration for Novum Design Award 2020 is open!