Novum Design Award
WINNER

GOLDEN

Digital Art and Graphic Design Category

in

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2021

Project Title

Blendlab

Project Function

Branding

Project Location

Wuhan, China

Project Tags

Branding, VI, Art Direction, Graphic Design

Office Name

Team Members

Moree Wu

Office Link

Copyrights

Formoj

Project Description

The client reached out to Ms.Wu to develop a unique & modern visual system for her upcoming drink shop in Wuhan, China. "Spoon" was selected as logo starting point. A spoon is a symbol to represent the idea of her shop: blend to create more inspirational flavors. Playing with the "Spoon in water cause refraction" idea and the inspiration taken from the game"hungry snake", different unique shapes of this extensible specific spoon are created. Derived from this core concept, spoon snake chasing around all ingredients the client will use to produce new drink flavors,also adding a modern color contrast of orange and gray-blue, came to an exciting, strong, variable but unified visual system.

Project Link

Image Credits

Moree Wu

Blendlab
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NDA210840

DESIGN SCORE:      /100

92

GOLDEN

Novum Design Award Winner in

2021

Congratulations!


This amazing Design has an opportunity to recieve the Most Popular Design of the Year Award 2021. For participate public voting press the facebook like button below once between 15.08.2021. - 15.09.2021. 15:00 UTC+1. In every category, the most liked Design will win the the Most Popular Design of the Year Award. Feel free to share this page with your family, friends, colleagues, customers and design lovers! Announcement of the results: 15.09.2021. 20:00 UTC+1

Registration for Novum Design Award 2020 is open!