Fashion and Textile Design Category
Jason Naylor x Rag & Bone for PRIDE
T-shirt design, Mural painted, Decals for all store windows globally
New York City
Fashion, Rag & Bone, Jason Naylor, Pride, LOVE
Jackie Collins, Thomas Feinstein, Jason Naylor, Elise Costello
Jason Naylor, Fillin, Inc.
The two t-shirt designs will be sold exclusively at key Rag & Bone stores with 20 percent of the proceeds to benefit the Trevor Project, one of the leading national non-profit organizations providing crisis intervention and suicide prevention services to the LGBTQ youth. The t-shirts feature Naylor’s signature graphic motifs with playful riffs on individuality and togetherness. To further amplify the launch of the t-shirts during Pride month, Rag & Bone will host events at its stores in Los Angeles, Philadelphia, Georgetown, Boston, New York, Chicago, San Francisco and London.
“Supporting creativity, individuality and equality have long been important core values to Rag & Bone,” said Marcus Wainwright, founder and chief brand officer at Rag & Bone. “We’re honored to partner with the Trevor Project for Pride, particularly with the 50th anniversary of the Stonewall Riots. That legacy is a part of our city’s history and communities all over the world.”
Rag & Bone x Jason Naylor
DESIGN SCORE: /100
Novum Design Award Winner in
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