Copyright
Novum Design Award
WINNER
Fashion and Textile Design Category
in
Project Title
Copyright
Project Function
Garments
Project Location
New York, NY, USA
Project Tags
Fashion Design
Office Name
Team Members
Ziqi Xing
Office Link
Copyrights
Ziqi Xing
Project Description
In Ziqi’s collection “Copyright”, she explored the definition of US copyright law in fashion design and indicated the vagueness of design copyright law by creating an artistic form of statement through customized print design. Brands in the industry profit by repeating original content, especially using other brands’ online clothing images as inspiration. The rules of copying other’s design ideas are vague because there is no prevention of copying fashion designs in the US copyright laws while only certain patterns or prints could be protected. In order to mimic the “knockoff” phenomenon happening in the fashion industry, the goal of her collection is to delude viewers by combining the actual construction details of physical garments with digital print construction details. In other words to “Copy” “Right”, in each look, Ziqi combines half 3D physical details with half 2D printed pixelated garment details, deliberately mimicking the actions of copying processes prevalent in the fashion industry.
Project Link
Image Credits
Fashion Design: Ziqi Xing @ziqixingstudio; Photographer: Qiang Zhang @qiangzhang; Model: Viktoriia Nastina @victaliens; MUA: Tiantian
NDA210610
DESIGN SCORE: /100
Novum Design Award Winner in
Congratulations!
This amazing Design has an opportunity to recieve the Most Popular Design of the Year Award 2020. For participate public voting press the facebook like button below once between 15.08.2020. - 15.09.2020. 15:00 UTC+1. In every category, the most liked Design will win the the Most Popular Design of the Year Award. Feel free to share this page with your family, friends, colleagues, customers and design lovers! Announcement of the results: 15.09.2020. 20:00 UTC+1